Partnership with CEMEX
The CEMEX - BirdLife International Global Conservation Partnership Programme 2007-2017
BirdLife and CEMEX share a common vision of achieving environmentally sustainable development and both recognise the business case for integrating biodiversity conservation into daily operations. CEMEX publically recognise thier commitment to be a responsible steward of the land and to conduct activities in a sustainable manner. To this end, BirdLife and CEMEX began a global partnership in 2007. The partnership demonstrates that corporates and NGOs with compatible aims and interests can generate significant gains, for both business and biodiversity, by working together.
Biodiversity Scoping Study
Following the signing of the global partnership agreement, CEMEX pioneered a strategic plan to prioritise action for biodiversity in the countries hosting CEMEX sites, resulting in the lauch of the CEMEX-BirdLife Biodiversity Scoping Study in 2010.
The Scoping Study built on efforts already undertaken by CEMEX, in particular:
- CEMEX’s vast El Carmen wilderness reserve which it manages as part of a transboundary conservation area between Mexico and the US (a global ‘hotspot’ for biodiversity)
- as well site-based efforts to restore sites, working proactively with stakeholders to protect and enhance biodiversity
- the renowned conservation book series
Biodiversity Action Plans
Next, CEMEX and BirdLIfe developed and in 2011 launched the corporate Biodiversity Action Plan guidance (BAP) - a major milestone for the partnership. The guidance is designed to help CEMEX operations develop Biodiversity Action Plans (BAPs) for their operations- regardless of location, proximity to areas with high biodiversity value or experience in biodiversity management.
It is a systematic approach that guides sites through the process of evaluating the necessity of biodiversity actions and, for those sites where BAPs are already in place, to identify if all recommended elements of a BAP are being covered.
The BAP guidance approach is flexible and addresses individual needs of particular sites. The aim of a BAP is at minimum to achieve no net loss of biodiversity and, at best, to achieve a lasting and overall positive impact on biodiversity, compared to the state prior to when operations began. Download the Biodiversity Action Plan guidance (BAP)
Biodiversity Action Plan (BAP) Pilot Projects
The primary focus of the Global Programme is to support CEMEX national operations and BirdLife Partners develop and advance these BAPs at one pilot site in each global CEMEX region. There are six pilot sites, five of which are underpinned by national strategic partnerships. The intention is that these pilots will have a ‘pebble in the pool’ effect: influencing the initiation of new BAPs and best practice at other priority sites in each CEMEX global region. They also serve to progress a collaboration between CEMEX in-country and a BirdLife national Partner organisation, establishing a working partnership that can identify relevant conservation issues, engage with the stakeholder community and develop a plan of action that will prioritise and address such issues.
Why are CEMEX and BirdLife International working together?
The underlying rationale of the partnership is to strengthen each organisation's ability to achieve sustainable development with special reference to biodiversity conservation. The Programme’s activities are underpinned by the shared programme objectives.
For a detailed example of a Biodiversity Action Plan, check out the case study about the Soto Pajares in Spain.
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