How we are effective


How we deliver global conservation

BirdLife International is set apart from other conservation organisations by four characteristics which together make us unique.

These characteristics are a major reason for our international recognition as an authority on biodiversity conservation. They contribute to the Partnership’s effectiveness and success in protecting the environment.


1. A unique Partnership: “Local to Global” with coordinated on-the-ground action

BirdLife Partners represent the concerns of the people of their territory. This enhances the credibility and legitimacy of each Partner when working with the private and public sectors. The local nature of the Partners ensures the delivery of high impact, cost effective and sustainable conservation actions on the ground. While Partners act locally, they also are united by a shared BirdLife vision, strategies, programmes that they have jointly developed as part of the Partnership.

“Through this ‘local to global’ structure and approach, BirdLife ensures that its international programmes are informed by ‘on-the-ground’ experience and that local action is supported by international advocacy efforts. This not only results in high conservation impact but crucially also in long-term sustainability."  Dr Hazell Thompson, BirdLife International

The Partnership are coordinated by the BirdLife Global Partnership Office and this international coordination allows the Partnership to speak with one voice and influence international policies and agreements.


2. Science-driven

Scientific rigor, innovative methodologies, and the depth and breadth of our vast scientific databases, underpin our conservation action. BirdLife is recognised throughout the world as a leader in conservation and the acknowledged authority on the world’s birds and bird conservation. BirdLife International is solely responsible for compiling the world’s official Red List of bird species threatened with extinction.

BirdLife Partner volunteers, members, supporters, and staff also are involved in collecting accurate information about the condition of birds and their habitats, even in remote parts of the globe, to feed into this scientific database. This information is consolidated, analyzed, and interpreted by outstanding BirdLife scientists in a central office. When BirdLife volunteers, members, supporters, and staff are outside monitoring birds they are taking the pulse of the planet. Our work on birds tells us so much about the state, pressures and responses needed to conserve all nature.

3. Local community involvement and active participation

The Partnership strongly believes that working with local communities and local empowerment are the foundations for lasting, high impact nature conservation. This includes the recognition that conservation has to tangibly enhance human well-being in order to be fully embraced by local people. Projects parachuted from abroad and often short-term in nature are unlikely to produce any positive, lasting impact, and on the contrary, run the risk of undermining the relationship with and the trust of locals. BirdLife Partners are very well-positioned to engage with local communities in their countries.


4. Low "cost-to-benefit" ratio and high global effectiveness

The BirdLife Partnership is able to deliver extremely effective conservation action at a very low cost because of our structure and approach. With millions of qualified and passionate volunteer members throughout the world, the Partnership has access to a dedicated and knowledgeable workforce . In addition, the Partnership’s coordinated efforts and sharing of best practices and experience contributes to this high effectiveness and efficiency.

“BirdLife International is a totally unique type of international NGO. It has a scientific approach in collecting and analysing data, which it uses to work with governments, local authorities and companies to make conservation measures and projects more effective. The reputation of BirdLife as being not only reliable and effective, but also attentive to the needs of people, makes me proud to be its Honorary President.” Her Imperial Highness Princess Takamado, Honorary President, BirdLife International

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