Partnership with


The partnership with BirdLife will support Toyota’s Environmental Challenge 2050 – 

‘to go beyond zero environmental impact and achieve a net positive impact’ .



In 2016, BirdLife International and Toyota Motor Corporation launched a 5-year partnership to enable vital conservation work for Red List species. 

To initiate the Partnership, Toyota is donating 10 cars to BirdLife Partners over the next 5 years.

Two cars were donated to Pronatura Sur (Mexico) and BirdLife South Africa this year (2016).



Toyota is the first Japanese company to sign a Global Corporate Partnership agreement with BirdLife International. 





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